Water Risk Assessment
Protecting every drop that gives life to our products.
Water is at the heart of everything we do at Samansh — from the steam-distilled rose water we create to the sun-cured gulkand that embodies our values of slow, mindful wellness. As a brand deeply connected to the earth, we recognize our duty to conserve and protect water resources, both for the environment and the communities we operate in.
In 2025, we initiated our first Water Risk Review across all sourcing and production touchpoints, with the goal of building a responsible water strategy from the ground up. Using publicly available tools such as the WRI Aqueduct framework and Central Ground Water Board indicators, we began identifying baseline water stress levels in our current and potential areas of operation.
Key Insights & Actions
Our initial assessment highlighted growing regional water stress, especially in areas where floriculture and rose farming are practiced. This insight has driven our commitment to build low-water-intensive processes and implement water-smart techniques, such as:
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Using solar-powered distillation instead of high-pressure water systems
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Promoting rainwater harvesting at our partner farm sites
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Encouraging the use of drip irrigation in rose cultivation
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Designing facilities to prioritize reuse and recycling of processing water
Looking Ahead: Water Risk Scenario Planning
To prepare for the future, we are also mapping potential risks under multiple climate scenarios (aligned with global models like SSP1–RCP2.6 and SSP3–RCP7.0), focusing on time horizons of 2030 and 2050. This allows us to anticipate challenges like drought, seasonal variability, and water table depletion — and build long-term mitigation strategies accordingly.
Our Goal: Water Positive by 2030
At Samansh, we’re working toward an ambitious goal: to become water positive by 2030. This means returning more clean water to the earth than we consume through our operations. Our roadmap includes:
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Reducing water usage intensity by 30% by 2026
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Ensuring 100% of discharged water meets or exceeds safety standards
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Collaborating with farming communities on local water conservation projects
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Integrating circular water practices into all future production units
Our Commitment We understand that unaddressed water risks could jeopardize not just our operations, but the ecosystems and livelihoods we’re connected to. That’s why water stewardship is a non-negotiable part of our sustainability ethos — not just a responsibility, but a reflection of who we are.